ONDC—Revolutionising e-commerce for last-mile merchants
Research on how ONDC could change the e-commerce experience for merchants in Bharat.
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Will ONDC solve problems faced by small sellers?
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![Rutvik Paikine](https://storage.googleapis.com/d91-assets/latest/Rutvik_Paikine_7cf3559d83/Rutvik_Paikine_7cf3559d83.png)
In this blog, we share insights from our interviews with small sellers in India on how they imagine ONDC will alter business for them.
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Re-imagining B2B e-commerce with the advent of ONDC
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![Rutvik Paikine](https://storage.googleapis.com/d91-assets/latest/Rutvik_Paikine_7cf3559d83/Rutvik_Paikine_7cf3559d83.png)
ONDC might solve the distribution & discovery of small producers and sellers. Read to know how.
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Does ONDC address the competition concerns that plague Indian e-commerce?
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![Rutvik Paikine](https://storage.googleapis.com/d91-assets/latest/Rutvik_Paikine_7cf3559d83/Rutvik_Paikine_7cf3559d83.png)
In this blog, we closely evaluate the extent to which an unbundled and interoperable e-commerce network might undo existing competition concerns.
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Why do we need ONDC for e-commerce?
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![Monami Dasgupta](https://storage.googleapis.com/d91-assets/latest/Monami_Dasgupta_39ecae917c/Monami_Dasgupta_39ecae917c.jpg)
This blog is a quick introduction to the ONDC model and its intended purpose of providing better e-commerce access to the merchants of Bharat
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